Branded Content

Jim Middleton has been reporting national and international affairs since 1970, first for the ABC and now as a correspondent for Sky News. For two decades, he was ABC Political Editor in Canberra – covering Prime Ministers Hawke, Keating and Howard.

He was ABC North America correspondent in New York and Washington from 1980–1986, and has reported from every country in North, South and Southeast Asia – except North Korea. From 2008 to 2014, he presented Newsline and The World, broadcasting to and from Asia on Australia Network TV.

From 2008 until 2015, he was a member of the board of the Australia-Thailand Institute for the Department of Foreign Affairs and Trade. He is a Vice Chancellor’s Fellow at the University of Melbourne.

Amanda Gome is head of digital and social media at ANZ, where she is leading the bank’s content and social media strategy. She is also associate editor of BlueNotes.

Amanda is a successful media entrepreneur, founding SmartCompany in 2006. She went on to launch five other media publications during the next six years, building their brands through social media. SmartCompany had 70 staff and $6 million revenue when she sold her stake in 2012 and returned to Fairfax as publisher of BRW and SmartInvestor, leading the migration from print to multiplatform.  

As a CEO, senior executive, publisher and journalist, Amanda has been at the forefront of Australian business publishing for more than 25 years; in particular leading change through the constant stream of disruptive technologies that the media has faced in the 21st century.

Amanda has been the force behind the growth of media brands including BRW, the Fast 100, SmartInvestor, SmartCompany, Crikey, Startup Smart and Property Observer. She has also been a pioneer in Australia’s first multiplatform publications. 

An award-winning journalist and presenter, Rakhal Ebeli founded global journalism agency Newsmodo in 2012. With a unique ‘global newsroom’ solution, the platform and Australian-based team provide an end-to-end publishing solution, leveraging a network of 25,000 freelance journalists and content creators around the world.

Now a dynamic presenter, he is a regular speaker at content marketing events around the world and is a frequently quoted source for opinion on native advertising and brand publishing. Rakhal can be heard each week on Newsmodo’s Brand Storytelling Podcast.

Jonathan Green has been an editor, writer, commentator and broadcaster in a 40-year career as a journalist, beginning with a cadetship at The Canberra Times and taking in various Australian dailies: the Melbourne Herald ...

Matt Pinkney is a Walkley Award-winning journalist who specialises in content strategy across digital, broadcast and print.

In 2012, he joined the AFL as its founding Head of Content. In this role, he has been responsible for creating a dynamic newsroom, setting content strategies across all platforms and implementing cultural change as the AFL moves from client publisher to major multi-media news and feature service. The AFL’s content platforms have grown to become Australia’s biggest digital sports network, with more than 4 million weekly unique viewers in-season. 

In a 23 year career with News Limited, he was a political bureau chief, senior writer, European correspondent and digital editor. He also created Australia's biggest sports fantasy game, SuperCoach.