Lunchbox/Soapbox: Jane Martin: Obesity at Large
Having worked in tobacco control for 20 years, Jane Martin saw that the processed food and advertising industry were targeting children using similar marketing techniques. She is now using her experiences of fighting big tobacco to fight big food through the Obesity Policy Coalition.
In this talk, Martin outlines the obesity issues confronting Australia and other places (like the US and the UK) and the sorts of policy and regulatory reforms that might help combat them.
Jane Martin is executive manager of Alcohol and Obesity Policy at Cancer Council Victoria. She leads the Obesity Policy Coalition: a partnership between Diabetes Australia Victoria, Cancer Council Victoria, the Victorian Health Promotion Foundation and the WHO Collaborating Centre for Obesity Prevention at Deakin University.